[OpenStack Marketing] Metering is no more, welcome Telemetry

Benedict, Jon Jon.Benedict at netapp.com
Tue Dec 3 18:32:00 UTC 2013


Not really. I come from an organization where we (tech leads or code
leads) at least have input, if not full out naming rights.

-- 
Jon Benedict
Technical Marketing Engineer, NetApp
Red Hat Technologies
Data Center Platforms

Internal Portal http://redhatnetapp.com
Blog http://captainkvm.com | Twitter @CaptainKVM






On 12/2/13 8:45 PM, "Tristan Goode" <tristan at aptira.com> wrote:

>Does anyone else think it's odd that a technical committee decide what a
>project's marketing name will be, or am I misunderstanding this?
>
>
>> -----Original Message-----
>> From: Stefano Maffulli [mailto:stefano at openstack.org]
>> Sent: Tuesday, 3 December 2013 12:20 PM
>> To: marketing at lists.openstack.org
>> Subject: Re: [OpenStack Marketing] Metering is no more, welcome
>Telemetry
>>
>> On 12/02/2013 02:01 PM, Jeff Jameson wrote:
>> > Okay, I think I understand this now. From a marketing perspective, the
>> > primary project name is not changing.
>>
>> I apologize for not spending more time carefully crafting my message to
>this list
>> before sending it. Let me try to clarify.
>>
>> A while ago there was a decision to officially refer to the various
>openstack
>> components with their service names, as opposed to their code names. The
>service
>> name is usually a generic English term that identifies the service
>provided by the
>> code base. For example, OpenStack marketing material calls the virtual
>computing
>> service "OpenStack Compute" while the codebase is called Nova. Block
>Storage
>> instead of Cinder, Object Storage instead of Swift, etc. Check
>> http://openstack.org/start for example.
>>
>> Since the issues we had with quantum/neutron the decision was to always
>put more
>> emphasis on the OpenStack <SERVICE> names instead of using the (quite
>obscure)
>> names of the code base. The <SERVICE> names are also better at conveying
>what
>> use is the code for and, since they're prepended by the term OpenStack,
>they also
>> reinforce the brand.
>>
>> Going back to ceilometer, the name of the code base is *not* changing.
>> What the Technical Committee changed is the name of the program[1] into
>> 'Telemetry', from Metering.
>>
>> Since Metering is used as the 'official' name for the service provided
>by the code
>> Ceilometer I sent the message earlier to inform the Marketing community
>that you
>> may start seeing people calling ceilometer "Telemetry" and that it may
>be necessary
>> to update some material, like the website. Hope I've made things clearer
>now.
>>
>> Cheers,
>> stef
>>
>>
>> [1] there is a difference between a program and a project in OpenStack
>but I prefer
>> not to address that now. If you're interested in learning more about
>OpenStack
>> Programs read https://wiki.openstack.org/wiki/Programs
>>
>>
>> --
>> Ask and answer questions on https://ask.openstack.org
>>
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>> Marketing at lists.openstack.org
>> http://lists.openstack.org/cgi-bin/mailman/listinfo/marketing
>
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