[OpenStack Marketing] OpenStack Sydney 2017

Lindsey Parker liparker at redhat.com
Tue Jun 27 13:23:42 UTC 2017


Hi all,

I believe you copied in the wrong Lindsey.

Thanks,
Lindsey

On Mon, Jun 26, 2017 at 5:49 PM, Lauren Sell <lauren at openstack.org> wrote:

> Hi Joanne,
>
> Please let us know if you’d like to talk sponsorships for the OpenStack
> Summit Sydney in November. We’d love for Rackspace to have strong
> visibility at the event, and our process is the first sponsors to sign are
> the first to select their booth space.
>
> We’re starting booth selection later in July, so wanted to see if you’d
> like to connect and learn more about the event. Erin and Kendall are the
> event leads, and we’d be happy to chat with you.
>
> https://www.openstack.org/summit/sydney-2017/sponsors/
>
> As Christian mentioned, we talked to Commonwealth Bank and are hoping to
> have them speak at the Summit. The call for speakers is open now and the
> deadline is July 14th.
>
> Thanks,
> Lauren
>
>
>
> On May 11, 2017, at 10:30 AM, Christian Foster <
> christian.foster at RACKSPACE.COM <christian.foster at rackspace.com>> wrote:
>
> Hi Joanne,
>
> Apologies for the delay in my reply.  Lauren’s email is:
> lauren at openstack.org. I think we should consider being a “Spotlight”
> sponsor in Sydney, which is the same level of sponsorship we had this week
> in Boston. Also, if CBA is up for it, we should work with the
> Foundation/Lauren in hopes to get CBA a keynote slot in Sydney (same thing
> we did with GE in Boston).
>
> Please let me know if any discussions re: OS Summit Sydney have taken
> place since you sent me this email.  And regardless, let me know if you
> want to set up a call with me, you and Lauren to discuss options.
>
> Thanks.
>
> Christian
>
> From: Joanne Schofield <joanne.schofield at RACKSPACE.COM>
> Date: Tuesday, April 25, 2017 at 7:10 PM
> To: Christian Foster <christian.foster at rackspace.com>
> Subject: RE: OpenStack Sydney 2017
>
> Hi Christian,
>
> I know it’s all about Boston OpenStack right now but despite raising this
> with Merry Beekman and Rachel Woodson, I’ve got no one coming back to me
> with anything definitive. I’ve said I’ll get an idea of what the
> sponsorship commitment should or could look like and then come back to them.
>
> Can you therefore provide me with contact details for Lauren Sell.
>
> Cheers, Jo
>
> *From:* Christian Foster
> *Sent:* Wednesday, March 22, 2017 11:30 PM
> *To:* Joanne Schofield <joanne.schofield at RACKSPACE.COM>
> *Subject:* Re: OpenStack Sydney 2017
>
> Let's wait for DK.  If she doesn't respond then I'll reach out to her
> manager, Travis Arthur.
>
> Sent from my iPhone
>
>
> On Mar 21, 2017, at 10:02 PM, Joanne Schofield <
> joanne.schofield at RACKSPACE.COM> wrote:
>
> Thanks Christian.  Is it worthwhile starting the conversation with Lauren
> Sell now or wait to hear from DK?
>
> *From:* Christian Foster
> *Sent:* Wednesday, March 22, 2017 1:12 PM
> *To:* Joanne Schofield <joanne.schofield at RACKSPACE.COM>
> *Subject:* Re: OpenStack Sydney 2017
>
> Hi Joanne,
>
> It is nice to hear from you and congrats on the cool customer testimonial
> and “shout out” from Taylor Rhodes earlier today :)  I can provide you with
> contacts at the Foundation, but will also press with DK again to get an
> answer.  I’ll send a note now to DK (cc’ing you) asking her to respond.
>
> The main contact at the OS Foundation that I work with is Lauren Sell.
> She leads marketing for the Foundation and is a former Racker.
>
> Thanks.
>
> Christian
>
>
> *From: *Joanne Schofield <joanne.schofield at RACKSPACE.COM>
> *Date: *Tuesday, March 21, 2017 at 5:59 AM
> *To: *Christian Foster <christian.foster at rackspace.com>
> *Subject: *RE: OpenStack Sydney 2017
>
> Hi Christian,
>
> I hope you are well.  No joy getting a response.  I was hoping you might
> have some OpenStack Foundation contacts (or any agency that manages the
> Summit that you deal with) I could reach out to regards sponsorship.  We
> will look to participate in any way we can, albeit many sponsorship options
> will be out of reach but we will also look to RedHat locally to see if
> there is opportunity for joint sponsorship.
>
> Cheers, Jo
>
>
> *From:* Joanne Schofield
> *Sent:* Thursday, February 2, 2017 5:07 PM
> *To:* Christian Foster <christian.foster at RACKSPACE.COM>; Danielle
> Kieschnick <danielle.kieschnick at rackspace.com>
> *Subject:* RE: OpenStack Sydney 2017
>
> Hi Guys,
>
> Any update on this your side?
>
> Cheers, Jo
>
> *From:* Christian Foster
> *Sent:* Friday, January 13, 2017 2:08 AM
> *To:* Joanne Schofield <joanne.schofield at RACKSPACE.COM>; Danielle
> Kieschnick <danielle.kieschnick at rackspace.com>
> *Subject:* Re: OpenStack Sydney 2017
>
> Hey DK – following up here.  This topic might be covered in the 9am CST
> global planning meeting, but want to ensure we have clarity re: sponsorship
> of events by region.
>
> Thanks.
>
> *From: *Christian Foster <christian.foster at rackspace.com>
> *Date: *Tuesday, January 10, 2017 at 8:02 AM
> *To: *Joanne Schofield <joanne.schofield at RACKSPACE.COM>, Danielle
> Kieschnick <danielle.kieschnick at rackspace.com>
> *Subject: *Re: OpenStack Sydney 2017
>
> Copying in Danielle.
>
> DK – I asked your team about the OpenStack Summit Sydney (if it was
> already on our “planned” events list) and they told me that the regions are
> responsible for funding events in their given geography this year.  I
> reached out to Joanne in Australia to see if they are planning to sponsor,
> but per her note below, they don’t have the budget and weren’t aware that
> regional teams are responsible for funding events in their area.
>
> Hoping you can provide some insight here.  Are certain events considered
> “global” and subject to funding from a central events budget — or, is each
> region responsible for funding any event in their area during 2017?
>
> Thanks.
>
> Christian
>
> *From: *Joanne Schofield <joanne.schofield at RACKSPACE.COM>
> *Date: *Monday, January 9, 2017 at 8:57 PM
> *To: *Christian Foster <christian.foster at rackspace.com>
> *Subject: *RE: OpenStack Sydney 2017
>
> Hi Christian,
>
> I was not provided with that insight.  We would certainly not be able to
> fund OS the way the US has in the past.  We also have not assigned any
> budget to the OS Summit, only the AU conference taking place in May.
>
> Given this is a global event, I am surprised by the decision to have local
> budgets fund.  We are not in a position to do so.
>
> Suggestions on where to from here?
>
> Cheers, Jo
>
> *From:* Christian Foster
> *Sent:* Tuesday, January 10, 2017 10:17 AM
> *To:* Joanne Schofield <joanne.schofield at RACKSPACE.COM>
> *Subject:* Re: OpenStack Sydney 2017
>
> Hi Joanne,
>
> Happy New Year!  I wanted to follow up with you regarding the OS Summit
> Sydney taking place during the 2nd half of this year.  I was just informed
> by the US events team that in 2017, each region will be responsible for
> funding events in their geographic area.  I believe this is the result of
> marketing funds moving out of the BU and into the regional marketing groups.
>
> Is that your understanding as well?  If so, is the AUS team planning on
> sponsoring the OS Summit Sydney?
>
> Thanks.
>
> Christian
>
> *From: *Joanne Schofield <joanne.schofield at RACKSPACE.COM>
> *Date: *Tuesday, December 6, 2016 at 8:50 PM
> *To: *Christian Foster <christian.foster at rackspace.com>
> *Cc: *Amanda McGuckin Hager <Amanda.McGuckinHager at rackspace.com>
> *Subject: *RE: OpenStack Sydney 2017
>
> Hi Christian,
>
> Now that Barcelona is out of the way, I assume you’ll be thinking about
> the OS Summit in Sydney for next year.
>
> I just wanted to keep connected as we are hopeful that one of our recently
> signed customers – Commonwealth Bank (7th largest bank in the world) will
> be free to talk on-stage about their OS journey with Rackspace.
>
> We are also looking at some research the UK recently did around OpenStack
> in the Enterprise for the Australian OS Conf in May and thought we could
> potentially scale this globally to be relevant around the time of the
> Summit i.e. press/demand gen, etc.  Given the UK have just wrapped this up
> (attaching in case you aren’t aware and articlehere
> <http://www.computerweekly.com/news/450401822/Open-source-no-longer-scares-the-enterprise>),
> it makes sense to follow their model to ensure we have their results
> incorporated.  Because it plays to the same themes/messaging that Amanda
> and her team are working on with their OpenStack in the Enterprise
> campaign, there is a lot of substance in bringing all of this together
> globally.  Perhaps we could even have Commonwealth Bank participate in the
> ROI study planned?
>
> Anyway food for thought during your planning phase.  We are keen to make a
> lot more noise with regards OS Private Cloud in our region – we are seeing
> big Enterprise demand for it, especially in FinServices and partnering with
> RedHat or Intel, could be a good way to get this funded.
>
> Cheers, Jo
>
> *From:* Christian Foster
> *Sent:* Friday, October 14, 2016 12:06 AM
> *To:* Joanne Schofield <joanne.schofield at RACKSPACE.COM>; Dee Rosales <
> Dee.Rosales at rackspace.com>
> *Subject:* Re: OpenStack Sydney 2017
>
> Hi Joanne,
>
> Thanks for reaching out.  The 2017 planning process for marketing just
> started this week.  No plans yet re: how we’ll approach the Boston and
> Sydney Summits next year.  Assuming we participate in some form/fashion,
> we’ll definitely want to partner with you on planning and execution.
>
> Thanks.
>
> Christian
>
> *From: *Joanne Schofield <joanne.schofield at RACKSPACE.COM>
> *Date: *Thursday, October 6, 2016 at 5:23 PM
> *To: *Christian Foster <christian.foster at rackspace.com>, Dee Rosales <
> dee.rosales at RACKSPACE.COM>
> *Subject: *OpenStack Sydney 2017
>
> Hi Guys,
>
> I wanted to understand if you’d starting the planning for this event yet
> (I realise Barcelona is the focus) and how you’d like to work together on
> this.
>
> Cheers, Jo
>
>
> *Joanne Schofield*Head of Marketing – ANZ
>
>
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