Open Stack

Hi Kenny,

The user survey is not intended to track marketshare, but the data says users are increasingly happy with OpenStack (NPS scores trending up), moving their deployments into production (20% more in production YoY), finding cost savings to be the top business driver and come from increasingly diverse company sizes and industries. We are also working on more third party validation and metrics around OpenStack growth and adoption patterns.

You can download the 2H 2016 highlights from the user survey report here: https://www.openstack.org/user-survey/ <https://www.openstack.org/user-survey/>

In terms of third party data, Heavy Reading <http://www.businesswire.com/news/home/20161011005287/en/Heavy-Reading-Survey-86-Percent-Global-Telecoms> said 86% of telcos think OpenStack is important to their business and 451 Research <https://www.sdxcentral.com/articles/news/openstack-revenue-will-top-5b-by-2020-says-451-research/2016/10/> estimates a $5.7B market for OpenStack by 2020. We are also working with 451 Research to gather more stats about market penetration in their upcoming omnibus survey. Red Hat <https://www.redhat.com/en/about/blog/openstack-production-deployments-more-double-2016-red-hat-survey-finds> cited a jump from 16% to 43% of their customer base who are running OpenStack in production from 2015 to 2016. And IDC is working on a big OpenStack report that we expect will land in April. We did not commission the report, but became an IDC customer this year so we can work closely with them, and encourage other OpenStack members who have relationships to do the same.

Useful links with third party validation: we aggregate data from relevant analyst reports at https://www.openstack.org/analysts/ <https://www.openstack.org/analysts/> and case studies at https://www.openstack.org/users <https://www.openstack.org/users> and http://superuser.openstack.org/section/user-stories/ 

Great thoughts, and we’ll continue to share more data with the community as these reports come to fruition over the next few months! We also welcome any ideas on specific data or metrics we should be seeking.

Best,
Lauren


> On Jan 11, 2017, at 12:53 PM, Kenny Johnston <kenny at kencjohnston.com> wrote:
> 
> Thanks Lauren. 
> 
> Thinking back on this with fresh eyes and a new year. 
> You alluded to news stories about "industry shifts" which have the potential to scare away adopters. 
> I fundamentally believe (from non-numerical data like this report) that OpenStack continues to experience exponential adoption rates despite the industry shift FUD. 
> Could we put some specific numbers to that? I was thinking something outside of growth rates like "number of servers managed by OpenStack." Is that something we can glean from past user surveys?
> 
> On Tue, Dec 20, 2016 at 12:21 PM, Lauren Sell <lauren at openstack.org <mailto:lauren at openstack.org>> wrote:
> Hi everyone,
> 
> I’m happy to share a new report from Lauren Nelson at Forrester — OpenStack's Global Traction Expands For Its Newton Release — which says OpenStack® has “grown into a de facto standard platform for the private cloud market and now serves as the foundation for public clouds, particularly in Europe and China.”  
> 
> It’s great timing to end the year on a high note and gain some momentum heading into 2017, especially after some of the news stories about the industry shifts the last few weeks. We issued a news release <https://www.openstack.org/news/view/292/openstacks-global-traction-expands-according-to-independent-research> today, and you can download the report here <http://www.openstack.org/analysts>. If you’d like to help us promote it, you can retweet <https://twitter.com/OpenStack/status/811270766822039552> the @OpenStack handle, join the conversation on LinkedIn, and of course share with your internal teams and prospects.
> 
> To find more reports and resources to leverage for your own marketing / education initiatives, you can always access the analyst page <https://www.openstack.org/analysts/> and marketing portal <https://www.openstack.org/marketing>.
> 
> Happy Holidays!
> Lauren
> 
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> -- 
> Kenny Johnston | irc:kencjohnston | @kencjohnston

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